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Search JobsDigital Marketing Manager, Kandivali East
Roles and Responsibilities:
Overall Responsibilities:
· Digital Marketing strategy formulation in line with business strategy
· Planning (annual, quarterly and monthly) various initiatives of digital marketing to execute the strategy formulated
· Annual, quarterly and monthly budgeting for planned digital marketing initiatives
· Monitoring the execution of planned initiatives and updating the senior management on the progress and effectiveness
· Digital Marketing team management and development
· Digital Marketing monthly analysis report preparation and presentation to senior management
· Research and update on new initiatives in Digital Marketing and update senior management
· Creating monthly MIS for the digital marketing function, with all the required analysis.
Specific Responsibilities:
· Devising and monitoring implementing Social Media Strategies. Developing and monitoring the various social media accounts of the organization
· Managing all websites of the organization and do maintenance and repair work in WordPress etc.
· Monitoring and evaluating web analytics dashboards
· Content creations such as posts, blogs, articles, newsletters etc.
· Performing all on-page and off page SEO activities
· Researching regarding keywords, link analysis/audit, and in-depth competition analysis etc.
Note: Responsibilities shall evolve with time and need of the organization
Key Requirements:
Technical:
· Knowledge and extensive experience of planning, budgeting and execution in field Digital Marketing
· SEO and SMM hands-on experience
· Word press based website handling knowledge and experience
· Ability to understand the business/market needs
· Ability and experience to manage teams
· Ability and experience of leading digital marketing function
· Ability to work in cohesion with various business teams
· Ability to quickly understand the services of the organization
· Ability to prepare reports
· Creative writing ability
Behavioural:
· Should possess excellent verbal & written communication skills
· Can-do & go getter attitude
· Quick learner
· Strong Problem-Solving Attitude
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