Marketing Manager, Work Advantage, Gurgaon

Job Description

 Roles and Responsibilities: 

Key responsibilities:

• Plan and create GTM content marketing plans

• Create content for brands to be listed on platform

• Manage the implementation, tracking and measurement of integrated digital marketing

campaigns within the timelines and budgets

• Plan and execute BTL activities, events and other promotional activities inside client

premises to achieve key outcomes

• Research ideas and facts pertinent to the type of content/topic assigned

• Plan and write digital content to support the social media and on-line strategy, for each

relevant audience and marketing channel (Blogs, emails, Facebook etc).

• An understanding of formatting articles on the web.

• Research on the web and come up with ideas for creating innovative and fresh content.

• Monitor key performance metrics like CPI, Conversion % for the campaigns on a daily

basis and take corrective actions.

• Analyse campaigns, identify trends and provide fast, accurate reports, optimizing

campaigns on a real time basis to improve ROI.

• Responsible for day-to-day management of marketing initiatives

 

Skills required:

• Excellent verbal and written communication skills

• Energy, passion and a real drive to get things done

• Capable, quick, determined, innovative and street smart

• Immaculate attention to detail

• Team player

• Start-up attitude, high willingness to learn, and hardworking

Education + Experience + Salary

• Education: Graduate
• Experience: 2  Year
• Annual CTC: 300000 to  600000

Country, State and City

• India
• Haryana
• Gurgaon