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You have a degree in Marketing, Business Administration or related field. ● You have prior experience in a similar role as well as experience building effective multi-channel marketing strategies, including affiliate marketing, PPC, SEO, social media and other digital channels. ● You have solid expertise in campaign and channel analysis and reporting, including Google Analytics experience. ● You possess excellent analytical skills and leverage data, metric, analytics and consumer behavior trends to drive actionable insights & recommendations.
Social Media Manager, Hobspace, Mumbai
Roles and Responsibilities:
Duties and Responsibilities: ● Creating and executing a strong performance marketing strategy & execution plan. ● Ensuring successful planning, execution, optimization for key traffic KPIs via paid, organic & own media channels. ● Working closely with the management to share funnel conversion improvement ideas, feedback & present results. ● Define important social media KPIs ● Work with copywriters and designers to ensure content is informative and appealing ● Collaborate with Marketing, Sales and Product Development teams ● Monitor SEO and user engagement and suggest content optimization ● Communicate with industry professionals and influencers via social media to create a strong network ● Stay up to date with latest social media best practices and technologies ● Develop monthly reports on emerging social media trends. ● Monitor the company’s social media accounts and offer constructive interaction with users. ● Create methods for finding and saving online customer reviews. Corp
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